Detailed Showcase Schedule
Wednesday, May 5, 2010
11:00 AM – 4:00 PM
Exhibitor Registration
1:30 PM – 6:00 PM
Exhibitor
Setup
 3:00 PM –
5:00 PM
 Professional Development
Michael Williams, Vice President, Marketing, San Francisco
49ers
Approved for 2 points
toward CAS/MAS certification
Michael will share his
experience and knowledge of brand positioning, understanding
core competencies, and customer management and engagement.
With over 18 years of team sports and advertising agency
experience, Michael Williams is recognized as one of the
industry’s top marketing executives. Entering his fifth
season with the 49ers as Vice President of Marketing,
Williams is responsible for overseeing all 49ers marketing
efforts including branding, advertising, fan development,
events, game day entertainment, website, merchandise, new
media and research.
Williams has attracted some of the industry’s most talented
marketing professionals to help lead the organization’s
efforts to build and expand the 49ers brand, working to turn
the franchise into the most fan-friendly team in sports.
Under his direction, the 49ers have instituted various
communication channels between the organization and its
fans, which includes the creation of the team’s
49ersFaithful.net social networking website.
Williams has also directed the launch of an extensive
marketing and branding campaign to increase the team’s brand
presence. During his tenure, the 49ers marketing efforts
have received numerous local and national awards for their
creative efforts. The significant recognition includes over
19 Telly Awards, Ad Weeks prestigious “Buzz” award, local
Emmy nominations and awards from the National Sports Forum
highlighted by the 2006 and 2008 ADchievement Award for
Overall Excellence for the 49ers “Faithful” marketing
platform.
Williams came to the 49ers from the National Hockey League’s
Mighty Ducks of Anaheim, where he served as Director of Sale
and Marketing. While with the Ducks, Williams worked to
increase ticket sales, sponsorship and broadcast revenue as
well as brand strength and market presence throughout the
season and beyond, culminating into the franchise’s first
trip to the 2002-03 Stanley Cup Finals. In Anaheim, he was a
member of the executive team that managed one of the most
successful expansion franchises in NHL history.
Prior to joining the Mighty Ducks, Williams was a Partner
with the Global advertising agency J. Walter Thompson, where
he managed Ford Motor Company’s $50 million dollar sports
asset business throughout the Northeast.
Previously, Williams worked at several highly noted
advertising agencies representing global brands such as
Chevrolet, Ford and Disney.
Williams holds a bachelor’s degree from The University of
North Carolina and completed the prestigious Stanford
Graduate School of Business Executive Program.
He has served as the Chairman for the Juvenile Diabetes
Research Foundation (JDRF) and sat on the board for both the
John Wooden Classic and the Special Olympics of Southern
California.
He and his wife, Anne, reside in Livermore with their two
children, Chloe and Emma.
Pro_D Session: $20 per person
5:00 PM – 6:00 PM
New Product Forum
Approved for 1 point
towards CAS/MAS certification
Join us for a sneak preview of the new products that will be
featured on the New Products Table at the trade show.
The New Products Forum is
a series quick presentations from the suppliers introducing and
explaining new items for your mid-year selling.
 6:00
- 9:00 PM
The Promotional Fiesta
A networking opportunity with food, libations and
an opportunity to establish
rapport in a casual setting.
Thursday, May 6, 2010
8:00 am
Distributor Registration Opens
9:30 AM - 3:30 PM
Trade show
Visit the best suppliers in
the country in the Santa Clara Convention Center! Our intimate environment allows you
quality time with suppliers to brainstorm, clarify, question and
problem-solve for your clients. Use PMANC’s Parcel Check Station to
store your bags and catalogs. Check out the items in the New Product
area. Stop and visit with the PMANC leadership at the PMANC booth and
watch for the PMANC Ambassadors throughout the show.
Exclusive
Value-Added Hotel Offer
Hyatt Regency Santa Clara
Special PMANC Showcase Hotel Rate: Single/Double $169
Hotel Cut-Off Date: April
13, 2010
The Hyatt Regency Santa Clara
walkway leads you to outstanding Pro-D Sessions, the Promotional
Fiesta networking party and our ever popular PMANC 2010
Showcase—all under one roof. When it is time to retire, your
room is just steps away at a special discounted rate!
The Hyatt Regency Santa
Clara, known for quality service and fine dinning, is offering
PMANC a 25% discount on all food served in their restaurant and
a special discounted Lobby Lounge menu and beverages. This
offer is available only to PMANC hotel guests. Need to send
in some orders during the Showcase? Internet access is on the
house! Enjoy coffee in the morning with a complimentary
newspaper in the Lobby Lounge. Complimentary self parking!
Unbeatable Value for this 5-Star Property!
A limited number of rooms are
available.
Call for reservations and ask for the PMANC
Showcase group rate: (408) 200-1234 or toll free (800)
233-1234.
Or Book Online!
2010 Showcase
Considerations
-
Register Early! The PMANC
2010 Showcase is for the staff of verified distributors
only. No end users are allowed on the show floor. You must
register to gain admission. Register early and your name
badge will be waiting for you at the registration booth. A
member distributorship may register any employee actively
engaged in the distribution of promotional products. Proof
of legitimate industry business will be required from
non-member companies. Admission to the show is at the
discretion of show management. If a company maintains an
office in the greater Northern California region, the
company must be a member of PMANC for free participation of
staff. Participation for members of other regional
associations of PPAI is free.
-
Wheeled carts are a
safety hazard to other participants in the show. PMANC will
provide a bag check table for your parcels. Wheeled carts
are allowed only with a doctor’s certificate of need.
Inquire at registration.
-
Members registering for
the showcase after
April 23, 2010 will be charged $15 per person.
-
The Professional
Development session with Michael Williams, Vice President of
Marketing for the San Francisco 49ers is $20 per person.
-
Changes to registration
must be in writing and faxed to (916) 451-9150 by April 23,
2010.
No refunds after that date.
|
Stick
around for the New
Products Forum